Blanche is the private label collection from Rish Bridal, built for retailers who want a premium bridal line under their own name, without compromising on design or margin.

Every gown is developed with the same construction standards and design sensibility that made Rish an international bridal name. 

Blanche brings that same level of craftsmanship to a wholesale price point designed for strong retailer markup, with the flexibility of a private label program.

House of Rish has spent over a decade building relationships with 80+ retailers worldwide. Blanche is how we extend that expertise directly onto your floor - elevated bridal, priced to sell, backed by a house that knows the business.